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Thursday, June 13 • 1:00pm - 1:55pm
Fundraising Confessional | generously sponsored by PayPal Giving Fund of Canada LIMITED

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Limited Capacity seats available

After an intense morning and lunchtime carbs, the usual sort of plenary session just won’t do.

Welcome to Fundraising Confessional, a left turn from ordinary – a sharp one.

Have you ever wanted to find out the facts about Simone Joyaux’s far-out fundraising failure and how it drives her to change our profession? Hear about Tom Ahern’s magnificent mistake that led to a lifetime of research? Discover the bizarre blunder David Kravinchuk made that cost $39,600,000? Grimace at Jon Lloyd's grand gaffe that taught him the enormous value of getting the basics right?

Sam Laprade will host this fun and highly engaging session featuring your colleagues spilling their guts about learning lessons the hard way.

You’ll laugh, you’ll cry and together we’ll gain the deep knowledge and wisdom that can only come from surviving donor disasters.

You’ll learn:
-Why some approaches just won’t work with some audiences and what to do about it
-How a single sentence can result in bequest gifts worth millions
-What a difficult board meeting revealed about governance and how you can build organisational culture in your fundraising organisations.
-When to use external research and sector knowledge can help you avoid bad assumptions and build your success

*Make sure to bring a little cash with you, since we’ll keep up the WCFC tradition of raising money for a local charity with a friendly competition and a 'pass-the-hat' donation.

avatar for Sam Laprade, CFRE

Sam Laprade, CFRE

Marketing Director, Gryphon Fundraising

avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Tom made me a t-shirt with:SIMONEon the front. It took me a few seconds to figure out what that meant.Then Pal Ashley began calling me D.J. Sim One.And now I’m attracted to rocks for gardens. So now Tom calls me Sim One Rock Hunter.I’m an expert in governance, strategic planning... Read More →
avatar for David Kravinchuk

David Kravinchuk

Philanthropy Firebrand, The Common Good
Your WCFC2019 Conference Host firmly believes philanthropy’s power belongs to all people and not just the world’s wealthiest. He created The Common Good fundraising agency to help charities and nonprofits of all sizes to empower donors of modest means to experience self-fulfillment... Read More →
avatar for Jon Lloyd

Jon Lloyd

Head of European Campaigns, Mozilla
One of the world’s top digital fundraising and campaigning experts, Jon has a deep background in fundraising and marketing. He has honed his craft in digital-first organisations including SumOfUs.org and Mozilla Foundation.He’s passionate about sharing his knowledge with as many... Read More →
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
In 2016, the New York Times called Tom Ahern "one of America’s most sought-after creators of fundraising messages." His specialty? Changing underperforming donor communications programs into moneymakers, applying the latest discoveries in psychology and neuroscience. He's authored... Read More →

Thursday June 13, 2019 1:00pm - 1:55pm
Gallery C+D

Attendees (126)