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Wednesday, June 12
 

7:30am

8:00am

8:30am

Donor Communications Pinball | MasterClass part 1 | generously sponsored by Asyma Solutions
Limited Capacity filling up

Tom Ahern has been travelling the globe in search of the most au courant donor communications research and results.  He’s been plumbing the depths of his own experience to discover the most definitive answers to fundraisers most important questions.  It’s all coming together in this world debut MasterClass at WCFC2019.

(directly from Tom:)
 
Winning @ Donor-Comms Pinball

A new game you get to play ... devised by The Common Good and Tom Ahern

[ World debut of a new idea with no budget ~ Please lower expectations suitably ]

------

In this game, you guess wrong. Then you guess right. Then you're not sure. Then everyone gets to be a critic. And then you GET IT!

You'll GET donor-centricity.

You'll get HOW the "dark arts" based on neuroscience help move more people to support your organization at higher levels (spoiler alert: it's common sense, not hypnotism).

You'll get WHY a certain counter-intuitive approach works better than a certain "obvious" approach.

Come play ... in teams if you want to! Soon you'll be shouting, "By Georgette, I think I've got it!" And with your new, much deeper, understanding of what REALLY makes donor communications lucrative, you can move on next to fundraising world dominance.

NB: Tom wants registrants to know they should bring a mobile or a laptop or a tablet or a chip in their head SO they can do TWO things: look at their own website AND TWEET!!!!!

Speakers
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
Tom Ahern is considered a world-class expert on donor communications. He applies the discoveries of psychology and neuroscience to the business of attracting and retaining donors. He's authored five well-received books on the topic. Each year, he trains thousands of fundraisers internationally... Read More →



Wednesday June 12, 2019 8:30am - 10:30am
Gallery C

8:30am

Leadership: Art or science? | MasterClass part 1 | generously sponsored by Asyma Solutions
Limited Capacity seats available

This ground-breaking MasterClass will get at the heart of everything leadership is and how you can use it to create an unstoppable momentum to achieve your charity’s mission.  Come prepared to be astounded, challenged, validated and transformed.  Simone says it best:
 
What’s leadership? Who is a leader? Why or why not?

How often does your organization talk about leadership? Who does the talking and the listening?

Look around your office, your community, the world. Name some leaders. What makes them leaders? Do you think others would name the names you named?

Hey you fundraiser: Can you be the top leader, the CEO? Hey you CEO: Are you the only leader? Or the best leader? Do you build lots of leaders in your organization?

This is gonna be a mash-up…that mixture, fusion thing. Disparate elements. Diagramming and mapping. How about some music, too? Defining vocabulary. Exploring power. The ever-popular hard skills and the more popular soft skills. Lots of hands-on stuff.

P.S. You’ll receive the handout electronically – before the masterclass. Please bring the handout to the session – in print or electronically. Doesn’t matter. But there’s no PPT.

P.P.S. Bring an electronic device to access the internet. Maybe bring an article about leadership if you’ve encountered an article that you really liked – or even actually kinda hated.


Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →



Wednesday June 12, 2019 8:30am - 10:30am
Gallery B

10:30am

11:00am

Donor Communications Pinball | MasterClass part 2 | generously sponsored by Asyma Solutions
Limited Capacity filling up

Tom Ahern has been travelling the globe in search of the most au courant donor communications research and results.  He’s been plumbing the depths of his own experience to discover the most definitive answers to fundraisers most important questions.  It’s all coming together in this world debut MasterClass at WCFC2019.

(directly from Tom:)
 
Winning @ Donor-Comms Pinball

A new game you get to play ... devised by The Common Good and Tom Ahern

[ World debut of a new idea with no budget ~ Please lower expectations suitably ]

------

In this game, you guess wrong. Then you guess right. Then you're not sure. Then everyone gets to be a critic. And then you GET IT!

You'll GET donor-centricity.

You'll get HOW the "dark arts" based on neuroscience help move more people to support your organization at higher levels (spoiler alert: it's common sense, not hypnotism).

You'll get WHY a certain counter-intuitive approach works better than a certain "obvious" approach.

Come play ... in teams if you want to! Soon you'll be shouting, "By Georgette, I think I've got it!" And with your new, much deeper, understanding of what REALLY makes donor communications lucrative, you can move on next to fundraising world dominance.

NB: Tom wants registrants to know they should bring a mobile or a laptop or a tablet or a chip in their head SO they can do TWO things: look at their own website AND TWEET!!!!!

Speakers
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
Tom Ahern is considered a world-class expert on donor communications. He applies the discoveries of psychology and neuroscience to the business of attracting and retaining donors. He's authored five well-received books on the topic. Each year, he trains thousands of fundraisers internationally... Read More →



Wednesday June 12, 2019 11:00am - 12:30pm
Gallery C

11:00am

Leadership: Art or science? | MasterClass part 2 | generously sponsored by Asyma Solutions
Limited Capacity seats available

This ground-breaking MasterClass will get at the heart of everything leadership is and how you can use it to create an unstoppable momentum to achieve your charity’s mission.  Come prepared to be astounded, challenged, validated and transformed.  Simone says it best:

What’s leadership? Who is a leader? Why or why not?

How often does your organization talk about leadership? Who does the talking and the listening?

Look around your office, your community, the world. Name some leaders. What makes them leaders? Do you think others would name the names you named?

Hey you fundraiser: Can you be the top leader, the CEO? Hey you CEO: Are you the only leader? Or the best leader? Do you build lots of leaders in your organization?

This is gonna be a mash-up…that mixture, fusion thing. Disparate elements. Diagramming and mapping. How about some music, too? Defining vocabulary. Exploring power. The ever-popular hard skills and the more popular soft skills. Lots of hands-on stuff.

P.S. You’ll receive the handout electronically – before the masterclass. Please bring the handout to the session – in print or electronically. Doesn’t matter. But there’s no PPT.

P.P.S. Bring an electronic device to access the internet. Maybe bring an article about leadership if you’ve encountered an article that you really liked – or even actually kinda hated.


Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →



Wednesday June 12, 2019 11:00am - 12:30pm
Gallery B

12:30pm

Lunch
Limited Capacity seats available

A delicious lunch break.

Wednesday June 12, 2019 12:30pm - 1:30pm
Gallery A + Gallery Suite 1

1:30pm

Donor Communications Pinball | MasterClass part 3 | generously sponsored by Asyma Solutions
Limited Capacity filling up

Tom Ahern has been travelling the globe in search of the most au courant donor communications research and results.  He’s been plumbing the depths of his own experience to discover the most definitive answers to fundraisers most important questions.  It’s all coming together in this world debut MasterClass at WCFC2019.

(directly from Tom:)
 
Winning @ Donor-Comms Pinball

A new game you get to play ... devised by The Common Good and Tom Ahern

[ World debut of a new idea with no budget ~ Please lower expectations suitably ]

------

In this game, you guess wrong. Then you guess right. Then you're not sure. Then everyone gets to be a critic. And then you GET IT!

You'll GET donor-centricity.

You'll get HOW the "dark arts" based on neuroscience help move more people to support your organization at higher levels (spoiler alert: it's common sense, not hypnotism).

You'll get WHY a certain counter-intuitive approach works better than a certain "obvious" approach.

Come play ... in teams if you want to! Soon you'll be shouting, "By Georgette, I think I've got it!" And with your new, much deeper, understanding of what REALLY makes donor communications lucrative, you can move on next to fundraising world dominance.

NB: Tom wants registrants to know they should bring a mobile or a laptop or a tablet or a chip in their head SO they can do TWO things: look at their own website AND TWEET!!!!!



Speakers
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
Tom Ahern is considered a world-class expert on donor communications. He applies the discoveries of psychology and neuroscience to the business of attracting and retaining donors. He's authored five well-received books on the topic. Each year, he trains thousands of fundraisers internationally... Read More →



Wednesday June 12, 2019 1:30pm - 3:00pm
Gallery C

1:30pm

Leadership: Art or science? | MasterClass part 3 | generously sponsored by Asyma Solutions
Limited Capacity seats available

This ground-breaking MasterClass will get at the heart of everything leadership is and how you can use it to create an unstoppable momentum to achieve your charity’s mission.  Come prepared to be astounded, challenged, validated and transformed.  Simone says it best:

What’s leadership? Who is a leader? Why or why not?

How often does your organization talk about leadership? Who does the talking and the listening?

Look around your office, your community, the world. Name some leaders. What makes them leaders? Do you think others would name the names you named?

Hey you fundraiser: Can you be the top leader, the CEO? Hey you CEO: Are you the only leader? Or the best leader? Do you build lots of leaders in your organization?

This is gonna be a mash-up…that mixture, fusion thing. Disparate elements. Diagramming and mapping. How about some music, too? Defining vocabulary. Exploring power. The ever-popular hard skills and the more popular soft skills. Lots of hands-on stuff.

P.S. You’ll receive the handout electronically – before the masterclass. Please bring the handout to the session – in print or electronically. Doesn’t matter. But there’s no PPT.

P.P.S. Bring an electronic device to access the internet. Maybe bring an article about leadership if you’ve encountered an article that you really liked – or even actually kinda hated.


Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →



Wednesday June 12, 2019 1:30pm - 3:00pm
Gallery B

3:00pm

3:30pm

Donor Communications Pinball | MasterClass part 4 | generously sponsored by Asyma Solutions
Limited Capacity filling up

Tom Ahern has been travelling the globe in search of the most au courant donor communications research and results.  He’s been plumbing the depths of his own experience to discover the most definitive answers to fundraisers most important questions.  It’s all coming together in this world debut MasterClass at WCFC2019.

(directly from Tom:)
 
Winning @ Donor-Comms Pinball

A new game you get to play ... devised by The Common Good and Tom Ahern

[ World debut of a new idea with no budget ~ Please lower expectations suitably ]

------

In this game, you guess wrong. Then you guess right. Then you're not sure. Then everyone gets to be a critic. And then you GET IT!

You'll GET donor-centricity.

You'll get HOW the "dark arts" based on neuroscience help move more people to support your organization at higher levels (spoiler alert: it's common sense, not hypnotism).

You'll get WHY a certain counter-intuitive approach works better than a certain "obvious" approach.

Come play ... in teams if you want to! Soon you'll be shouting, "By Georgette, I think I've got it!" And with your new, much deeper, understanding of what REALLY makes donor communications lucrative, you can move on next to fundraising world dominance.

NB: Tom wants registrants to know they should bring a mobile or a laptop or a tablet or a chip in their head SO they can do TWO things: look at their own website AND TWEET!!!!!



Speakers
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
Tom Ahern is considered a world-class expert on donor communications. He applies the discoveries of psychology and neuroscience to the business of attracting and retaining donors. He's authored five well-received books on the topic. Each year, he trains thousands of fundraisers internationally... Read More →



Wednesday June 12, 2019 3:30pm - 5:00pm
Gallery C

3:30pm

Leadership: Art or science? | MasterClass part 4 | generously sponsored by Asyma Solutions
Limited Capacity seats available

This ground-breaking MasterClass will get at the heart of everything leadership is and how you can use it to create an unstoppable momentum to achieve your charity’s mission.  Come prepared to be astounded, challenged, validated and transformed.  Simone says it best:

What’s leadership? Who is a leader? Why or why not?

How often does your organization talk about leadership? Who does the talking and the listening?

Look around your office, your community, the world. Name some leaders. What makes them leaders? Do you think others would name the names you named?

Hey you fundraiser: Can you be the top leader, the CEO? Hey you CEO: Are you the only leader? Or the best leader? Do you build lots of leaders in your organization?

This is gonna be a mash-up…that mixture, fusion thing. Disparate elements. Diagramming and mapping. How about some music, too? Defining vocabulary. Exploring power. The ever-popular hard skills and the more popular soft skills. Lots of hands-on stuff.

P.S. You’ll receive the handout electronically – before the masterclass. Please bring the handout to the session – in print or electronically. Doesn’t matter. But there’s no PPT.

P.P.S. Bring an electronic device to access the internet. Maybe bring an article about leadership if you’ve encountered an article that you really liked – or even actually kinda hated.


Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →



Wednesday June 12, 2019 3:30pm - 5:00pm
Gallery B

5:30pm

Opening Night Happy Hour
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Join us after Day 1's MasterClass for a pint or pinot at a lively spot.

NB: This is an optional,  casual drop-in event with food and beverage availabe for purchase.  The venue capcity is limited.

 
Thursday, June 13
 

7:30am

7:30am

8:15am

Welcome and WCFC Opening + TRC and Philanthropic Sector pre-plenary
Limited Capacity seats available

Thursday June 13, 2019 8:15am - 8:30am
Gallery C+D

8:30am

Simone Joyaux's Opening Keynote: Philanthropy’s Moral Dilemma – Our Dirty Little Secret | generously sponsored by Keys360 Marketing
Limited Capacity seats available

“Justice comes before charity.” So said Pope John XXIII. I don’t usually quote popes. But wow, he got this one exactly right.

Power. Privilege. Major donors – not those minor ones. Time for a revolution, again?!?

Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →



Thursday June 13, 2019 8:30am - 9:50am
Gallery C+D

9:50am

10:15am

B1-1: Everything I Know in 60 Minutes | generously sponsored by Imagine Canada
Limited Capacity seats available

The New York Times called Tom Ahern "one of the country's most sought-after creators of fund-raising messages." As a copywriter and case strategist, Tom specializes in applying the discoveries of neuroscience and psychology to the day-to-day business of fundraising. He's the author of six well-received books on donor communications and speaks internationally, training organizations such as Save the Children in 2019 in the art and science of donor-centricity.

In one intense hour, created exclusively for this conference, Tom will share his most important secrets for success.


Speakers
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
Tom Ahern is considered a world-class expert on donor communications. He applies the discoveries of psychology and neuroscience to the business of attracting and retaining donors. He's authored five well-received books on the topic. Each year, he trains thousands of fundraisers internationally... Read More →



Thursday June 13, 2019 10:15am - 11:15am
Gallery C+D

10:15am

B1-2: Wealth Data 101 | generously sponsored by Imagine Canada
Limited Capacity seats available

Data doesn’t have to be overwhelming, and one size does not fit all. In this session, we will examine what wealth data is available in the Canadian market; how to evaluate what wealth data your organization needs, what analytical processes are available and make the most sense that will tangibly support your organization fundraising goals. We will also explore how you can utilize wealth data to support building your fundraising short and long term strategy.Understand what third party data is, and what third party wealth data is available

Explore how to maximize the use Wealth Data to support fundraising programs
Learn how to use data and analytics to build a short and long term revenue plan.

Learning Objectives:
  1. Better understand what questions to ask when sourcing Wealth Data that will lead to reputable data
  2. By leveraging data, learn how to evaluate your database and understand what type of analytical approach best suits your organization
  3. Understand the power of Wealth data and how it can help your organization expand your prospect pool; identify the capacity of your funnel; and how to identify and apply the right short and long term strategy to meet your revenue goals.

Speakers
avatar for Allen Davidov

Allen Davidov

Director, Business Consulting, Environics Analytics
Allen Davidov is Director of Business Consulting at Environics Analytics in the not-for-profit practice. With nearly twenty years of experience, he is responsible for helping charities and foundations apply EA’s products and services to attract and retain donors, corporate partners... Read More →


Thursday June 13, 2019 10:15am - 11:15am
Gallery B

10:15am

C1: Oh Ugh. Strategic Planning | generously sponsored by donna Interactive Suite
Limited Capacity seats available

So tedious. All that process – so boringly tedious. And it’s just funders that want strategic plans anyway. Double ugh!
Hmmm…Maybe you’ve never experienced top-notch planning. Cage-rattling questions. Meaningful conversations. Examining the outside and inside worlds. Using the planning process to challenge assumptions and learn and change.
Not just generalities but also doable directions and meaningful measures. Just enough specificity but not too much. And everyone on the same pages – or they leave.

Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →


Thursday June 13, 2019 10:15am - 12:20pm
Regal A

10:15am

C2: Building a Win/Win Donor Services Operation | generously sponsored by donna Interactive Suite
Limited Capacity seats available

Whether you're in a big or small shop, your donor care services (database, financial systems, prospect research, etc.) are key to developing long-term and deep donor relationships.

Join Lori in this interactive fundraising clinic to learn how to build a donor care team, align function with need and how to translate that over to deliver fundraising success and donor delight.    

Speakers
avatar for Lori Shockey

Lori Shockey

Executive Director, Operations and Services, University Relations, University of Saskatchewan
An experienced and sought-after presenter, Lori has almost 30 years of experience from every facet of advancement.  She started her career in the operations side of the profession which included creating the prospect research department at the University of Alberta and led in se... Read More →


Thursday June 13, 2019 10:15am - 12:20pm
Regal B

11:15am

Comfort Break 1
Thursday June 13, 2019 11:15am - 11:20am
...

11:20am

B2-1: Pot or No Pot: Understanding the impact of the cannabis industry on the non-profit sector | generously sponsored by Imagine Canada
Limited Capacity seats available

Do you accept a financial gift from a cannabis company?  What is the impact of the gift?  What about sponsorship?  Do you have a gift acceptance policy?

We will explore all aspects of the recently legalized recreational marijuana industry on charities.  From your Board to your donors to your mission, we will look at every angle to ensure you have all of the information you need to take back to the office!


Speakers
avatar for Sam Laprade, CFRE

Sam Laprade, CFRE

Marketing Director, Gryphon Fundraising
Sam loves to connect people!As a professional fundraiser Sam works closely with generous donors to impact some of the most vulnerable people in her community.Sam’s extensive experience, for close to three decades, in fundraising, media and municipal politics has created an impressive... Read More →



Thursday June 13, 2019 11:20am - 12:20pm
Gallery C+D

11:20am

B2-2: FTW – What you need to know about monthly giving | generously sponsored by Imagine Canada
Limited Capacity filling up

Monthly Giving is the holy grail of fundraising. When done right, this powerful giving method can deliver even more revenue than Major Gifts programs.

Head to this session to find out why monthly giving is so powerful and what you can do to for the win, starting today, no matter the size of shop or state of your monthly giving program…

Working in a tiny shop with no budget for new initiatives? No problem, you’ll get simple tricks for creating a stream of monthly donors using current programs and campaigns.

Looking for somewhere to start? Perfect! You’ll receive a solid case for monthly giving you can take back to your boss and board, plus you’ll know exactly what to do first when your program is approved!

Already a monthly giving powerhouse? Amazeballs! You’ll learn what to do next to maximize your monthly giving revenue and make your Major Gifts colleagues jealous!

You’ll learn:
  1. Practical ways you can increase the number of monthly donors right now
  2. Stewarding monthly donors and showing them the love they deserve
  3. The most effective way to build a solid monthly giving program to sustain your charity for today.
  4. The secret to unlocking the full value of monthly donors to realise tomorrow’s transformational gifts.

Speakers
avatar for David Kravinchuk

David Kravinchuk

Philanthropy Firebrand, The Common Good
Your WCFC2019 Conference Host firmly believes philanthropy’s power belongs to all people and not just the world’s wealthiest.  He created The Common Good fundraising agency to help charities and nonprofits of all sizes to empower donors of modest means to experience self-fulfillment... Read More →



Thursday June 13, 2019 11:20am - 12:20pm
Gallery B

12:20pm

Lunch generously provided The Common Good fundraising agency
Limited Capacity seats available

A delicious lunch is yours to enjoy with a little free time.  Catch up with a colleague you haven't seen in years.  Meet a new friend.  Find out about that job you really want.  Or just reflect on the great morning.


Thursday June 13, 2019 12:20pm - 1:00pm
Gallery A + Gallery Suite 1

1:00pm

Fundraising Confessional | generously sponsored by PayPal Giving Fund of Canada
Limited Capacity seats available

After an intense morning and lunchtime carbs, the usual sort of plenary session just won’t do.

Welcome to Fundraising Confessional, a left turn from ordinary – a sharp one.

Have you ever wanted to find out the facts about Simone Joyaux’s far-out fundraising failure and how it drives her to change our profession? Hear about Tom Ahern’s magnificent mistake that led to a lifetime of research? Discover the bizarre blunder David Kravinchuk made that cost $39,600,000? Grimace at Jon Lloyd's grand gaffe that taught him the enormous value of getting the basics right?

Sam Laprade will host this fun and highly engaging session featuring your colleagues spilling their guts about learning lessons the hard way.

You’ll laugh, you’ll cry and together we’ll gain the deep knowledge and wisdom that can only come from surviving donor disasters.

You’ll learn:
-Why some approaches just won’t work with some audiences and what to do about it
-How a single sentence can result in bequest gifts worth millions
-What a difficult board meeting revealed about governance and how you can build organisational culture in your fundraising organisations.
-When to use external research and sector knowledge can help you avoid bad assumptions and build your success

*Make sure to bring a little cash with you, since we’ll keep up the WCFC tradition of raising money for a local charity with a friendly competition and a 'pass-the-hat' donation.


Moderators
avatar for Sam Laprade, CFRE

Sam Laprade, CFRE

Marketing Director, Gryphon Fundraising
Sam loves to connect people!As a professional fundraiser Sam works closely with generous donors to impact some of the most vulnerable people in her community.Sam’s extensive experience, for close to three decades, in fundraising, media and municipal politics has created an impressive... Read More →

Speakers
avatar for Simone Joyaux, ACFRE, Adv Dip

Simone Joyaux, ACFRE, Adv Dip

Board development. Fund development, Joyaux Associates
Colleagues describe Simone as one of the most thoughtful, inspiring, and provocative leaders in the NGO sector. In January 2019, she began her 32nd year as a full-time consultant specializing in fund development, boards/governance, and strategic planning.Simone presents around the... Read More →
avatar for David Kravinchuk

David Kravinchuk

Philanthropy Firebrand, The Common Good
Your WCFC2019 Conference Host firmly believes philanthropy’s power belongs to all people and not just the world’s wealthiest.  He created The Common Good fundraising agency to help charities and nonprofits of all sizes to empower donors of modest means to experience self-fulfillment... Read More →
avatar for Jon Lloyd

Jon Lloyd

Head of European Campaigns, Mozilla
One of the world’s top digital fundraising and campaigning experts, Jon has a deep background in fundraising and marketing. He has honed his craft in digital-first organisations including SumOfUs.org and Mozilla Foundation.He’s passionate about sharing his knowledge with as many... Read More →
avatar for Tom Ahern

Tom Ahern

Award-winning Copywriter & Journalist, Ahern Donor Communications, Ink.
Tom Ahern is considered a world-class expert on donor communications. He applies the discoveries of psychology and neuroscience to the business of attracting and retaining donors. He's authored five well-received books on the topic. Each year, he trains thousands of fundraisers internationally... Read More →



Thursday June 13, 2019 1:00pm - 1:55pm
Gallery C+D

1:55pm

Comfort Break 2
Thursday June 13, 2019 1:55pm - 2:00pm
...

2:00pm

B3-1: Get Ready for the Movement Model! a new approach to supporter engagement and what it means for your fundraising | generously sponsored by Imagine Canada
Limited Capacity seats available

Digital fundraising (website, email, social media) is making a big shift to a new model. Successful organisations are moving to an engagement model and if you want to build your success for now and in the future, you need to attend Jon Lloyd’s breakout session.

No matter if you are a large institution or small shop charity run by volunteers. If you are savvy digital relationships that are generating, he dollars and even more loyalty and goodwill. Or just dipping your toe into digital fundraising for the very first time.

He’ll walk you through this important shift and the pitfalls and opportunities it creates for your charity and fundraising programs. You’ll go back to the office armed with the latest tips and tricks to get the most from your digital donor relationships.

Jon will show you:
1. The basics of Movement Model
2. How to build a solid plan to take advantage in this shift
3. How to develop highly engaged supporters
4. How to raise more money online

Speakers
avatar for Jon Lloyd

Jon Lloyd

Head of European Campaigns, Mozilla
One of the world’s top digital fundraising and campaigning experts, Jon has a deep background in fundraising and marketing. He has honed his craft in digital-first organisations including SumOfUs.org and Mozilla Foundation.He’s passionate about sharing his knowledge with as many... Read More →


Thursday June 13, 2019 2:00pm - 3:00pm
Gallery C+D

2:00pm

B3-2: Terrifying Stewardship Mistakes and How to Avoid Them | generously sponsored by Imagine Canada
Limited Capacity seats available

Making donors feel great about the gifts they make should be simple right? Most of the time it is, but when it goes wrong, YIKES! Mary will share some cringe worthy stewardship stories and examples and then walk you through how to avoid those kinds of mishaps.

This session will focus on the things a major gift officer can do to avoid your organization being put on blast on twitter by a donor (or being an example of bad fundraising at the next WCFC). We’ll not only talk about how to avoid mistakes but also go through some great, simple stewardship ideas that are sure to make your donor smile. You’ll walk away from this session with; some real hands on ideas of simple ways to reach out and share impact with your supporters as well as the things you need to have in a gift agreement to ensure you capture (and then use) all the information you need to do a great job with stewardship.

Speakers
avatar for Mary Saretski, BA, CFRE

Mary Saretski, BA, CFRE

Assistant Dean, Advancement (Interim), Faculty of Arts | University of Alberta
A relationship builder, out-of the-box thinker, and problem solver, Mary has 16+ years’ experience in fundraising: 10 years in Annual Giving at the University of Alberta, 3 years in Major Gifts with Habitat for Humanity Edmonton, and currently leading the advancement team for the... Read More →


Thursday June 13, 2019 2:00pm - 3:00pm
Gallery B

2:00pm

B3-3: Never write another major gift proposal again – and STILL get the gift | generously sponsored by Imagine Canada
Limited Capacity seats available

As someone who is responsible for securing major gifts, you are expected to be building relationships. But are you stuck behind your desk? Are you spending hours prospecting and researching? Are you working on spreadsheets and inputting call reports?

If so, you are not major gift fundraising. Building relationships require face to face interactions and this means you need to be out in the community. Sharing inspiration and passion cannot occur by e-mail or in a proposal, this requires storytelling and engagement. And this can only occur when you are in the presence of another individual. In this session, you will begin to understand what is holding you back from meeting your donors. You will hear stories of how gifts have been secured without all of the paperwork. You will learn how successful you can be by setting up your workstation outside of your office space.

Learning Outcomes
1. Understand the reasons why you are stuck behind your desk.
2. Based on the discussed techniques, you will have a renewed sense of passion for reaching out to your prospects/donors.
3. Understand the underlying motivation of major gift donors.
4. Tap into a donor's passion for changing the world.

Speakers
avatar for Sue McCoy, MA, CFRE

Sue McCoy, MA, CFRE

Director of Major Gifts, Stollery Children's Hospital Foundation
Sue McCoy is currently employed as Director of Major Gifts with the Stollery Children's Hospital Foundation. Sue has worked as a development professional for over 20 years raising over $50 million for organizations across Canada. Sue is very active as a volunteer in the community... Read More →



Thursday June 13, 2019 2:00pm - 3:00pm
Gallery Suite II

2:00pm

C2-1: Why Planned Giving isn’t working and what you can do about it. | generously sponsored by donna Interactive Suite
Limited Capacity seats available

Do you have an UNplanned giving program? Do bequests fall from the sky from time to time but you’re not proactively confirming new gifts? And how to even talk to donors or market gifts of insurance or RRSP’s?!

In 2019, every Major Gift IS a planned gift and we need to start talking about where these gifts fit into your busy schedule. We will discuss practical strategies to start a program, run a program and make it practical for you, your staff, board and donors. We’ll get your planned giving program up and running!


Speakers
avatar for Paul C. Nazareth

Paul C. Nazareth

VP, Education & Development, Canadian Association of Gift Planners (CAGP)
Paul Nazareth has been part of Canada’s social-profit sector for over 19 years. Now Vice President, Education & Development at the Canadian Association of Gift Planners, he has most recently been VP at the charity CanadaHelps as they scaled in donations to now over $183M a year... Read More →



Thursday June 13, 2019 2:00pm - 4:20pm
Regal A

2:00pm

C2-2: Building Your A-Team! High performance teams for fundraising success | generously sponsored by donna Interactive Suite
Limited Capacity seats available

Whether it’s Frodo Baggins and his band from the Shire fighting to save the world from consummate evil, 80s era Oilers dynasty climbing to the heights of hockey glory or The Famous 5 rallying for the radical notion of legally recognising women as persons, all high-performance teams share a common goal and hold each other accountable to achieve outstanding results!
Join Jane Potentier, our sector’s Guru of Groupings, Luminary of Lineups and Sovereign of Squads for this intensive 2-hour clinic to learn her secrets for building high-performance fundraising teams and supercharging their success. 
Bringing together a rag-tag group of fundraisers to save the planet?  Jane’s got you covered!
Is that revolving door slapping you constantly in the face, as your in-demand fundraisers wave bye-bye?  Find out how to stem the flow and keep your staff longer!
In a small market and having an impossible time recruiting high-level and experienced talent from major centres?  Jane knows your pain.  And she knows just what to do!
You’ll learn how to:
  1. Recruit.
  2. Build and manage a team.
  3. Get everyone on page with a smart and achievable plan.
  4. Leverage individual talents and passions to soar to stratospheric success.

Speakers
avatar for Jane Potentier, CFRE

Jane Potentier, CFRE

Interim Senior Director, Faculty Development, Office of Advancement | University of Alberta
Jane’s fundraising career spans 25 years, 2 countries and a variety of roles.She joined the University of Alberta in 2002 and has led the Annual Giving and Corporate and Foundations Relations programs and currently leads ten Faculty based fundraising teams.Prior to her move to Canada... Read More →



Thursday June 13, 2019 2:00pm - 4:20pm
Regal B

3:00pm

3:20pm

B4-1: The Top of the Top Ten | generously sponsored by Imagine Canada
Limited Capacity seats available

Leslie Traynor and Lynne Boardman are back with an update on their popular Top Ten session. They`ll share ten simple changes you can employ to grow your income and keep your donors joy-filled and giving.

Drawing from HMA`s popular four-part Top Ten series of advice, these practical tips will help you with everything from donor recruitment, stewardship, retention and legacy marketing. Featuring case studies from our clients across the country and beyond.

Speakers
avatar for Leslie Traynor

Leslie Traynor

Senior Consultant, Harvey McKinnon Associates
Leslie joined the Toronto HMA team in 2009. She began her fundraising career in 2007 after spending her early career in the corporate sector. As a regional sales manager for a full-service product fundraising company, Leslie worked with schools and non profits throughout Eastern Canada... Read More →
avatar for Lynne Boardman

Lynne Boardman

Managing Director, Harvey McKinnon Associates
Lynne Boardman has been working in fundraising for nearly 20 years in both Canada and the UK, starting with an animal welfare charity in Vancouver who really did keep their donor records on recipe cards! She’s worked with a myriad of causes as a fundraiser and a consultant, from... Read More →



Thursday June 13, 2019 3:20pm - 4:20pm
Gallery C+D

3:20pm

B4-2: Herding Cats: tales from the fundraising frontlines | generously sponsored by Imagine Canada
Limited Capacity seats available

Putting together successful fundraising campaigns is always a challenge. You must manage multiple moving parts, manage up, smash silos, appease and assuage agendas and sidestep any slings and arrows outside forces can send your way.

Sometimes it can feel like an impossible task. Don’t worry, there’s help!

Professional cat herder, Jennifer R. Collins, will provide some useful tips and tricks to help put together innovative and successful annual giving solicitation and stewardship campaigns that motivate giving and build deep donor relationships.

Jennifer will show you:
  • How to find the right story and storyteller for your campaign.
  • How to convince your organisation’s insiders to help.
  • How you can manage egos and expectations for the win!
  • Unusual and effective ways to engage your organisation’s insiders to create compelling content.

Speakers
avatar for Jennifer R. Collins

Jennifer R. Collins

Special Projects Officer, Ajax Pickering Hospital Foundation
After graduating from Queen’s University (BA in English Literature and an Honours BA in Classical Studies), Jennifer began her career at the Anglican Diocese of Toronto before moving to the Canadian Film Centre as the Managing Director, Worldwide Short Film Festival.For the next... Read More →



Thursday June 13, 2019 3:20pm - 4:20pm
Gallery B

4:20pm

Comfort Break 3
Thursday June 13, 2019 4:20pm - 4:25pm
...

4:25pm

Taking the lid off tough topics: Sexual harassment, workplace bullying and mental health challenges | generously sponsored by Keys360 Marketing
Limited Capacity seats available

The time has come to talk about tough topics!  Sam Laprade will share her journey with these challenging topics.

Whether it is Hollywood or corporate boardrooms or every other corner of our society, these tough topics need to come out from the shadows. We need to have these difficult conversations in order to make positive change.

Let's lead the way and be brave!


Speakers
avatar for Sam Laprade, CFRE

Sam Laprade, CFRE

Marketing Director, Gryphon Fundraising
Sam loves to connect people!As a professional fundraiser Sam works closely with generous donors to impact some of the most vulnerable people in her community.Sam’s extensive experience, for close to three decades, in fundraising, media and municipal politics has created an impressive... Read More →



Thursday June 13, 2019 4:25pm - 5:25pm
Gallery C+D

5:25pm

Closing Platitudes and Gratitudes
Limited Capacity seats available

Thursday June 13, 2019 5:25pm - 5:35pm
Gallery C+D

5:45pm

Fundraisers in Cathedrals Drinking Cocktails - generously sponsored by The Common Good
Limited Capacity seats available

Network with your colleagues with creative cocktails and canapes, provided in part, by the very generous support of.


Thursday June 13, 2019 5:45pm - 8:30pm
St. John's Anglican Cathedral 816 Spadina Crescent East, Saskatoon, SK S7K 3H4, Canada
 
Friday, June 14
 

8:00am

Breakfast and Registration
Limited Capacity seats available

Friday June 14, 2019 8:00am - 8:30am
Gallery A + Gallery Suite 1

8:30am

A-Z Stewardship: Keeping your donors informed, happy and engaged | workshop part 1 | generously sponsored by Harvey McKinnon Associates
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Second gift conversion rates are at an all time low and donor attrition rates are at an all time high. We need to steward our donors more now than ever!

We will walk through stewardship from A-Z.

Did you know stewardship starts with analytics? You will walk away with the tools, the tips and a plan to get started the minute you walk back into the office!



Speakers
avatar for Sam Laprade, CFRE

Sam Laprade, CFRE

Marketing Director, Gryphon Fundraising
Sam loves to connect people!As a professional fundraiser Sam works closely with generous donors to impact some of the most vulnerable people in her community.Sam’s extensive experience, for close to three decades, in fundraising, media and municipal politics has created an impressive... Read More →



Friday June 14, 2019 8:30am - 10:30am
Gallery C

8:30am

Digital Fundraising Frontiers | workshop part 1 | generously sponsored by Harvey McKinnon Associates
Limited Capacity seats available

This intensive half-day workshop led by top international digital non-profit authority, Jon Lloyd, will get you up-to-speed on the most crucial components of digital fundraising and launch you into a successful future with a substantial survey of what’s coming.

Jon’s back from the very edge of the digital fundraising frontier and ready to tell us all about how we can realise resilient relationships with donors (and raise more money!) using digital tools like your website, email and social media.

We’ll start the morning with Jon outlining the most essential elements of effective digital fundraising programs and discover the latest on what’s working and what’s not. Then, we’ll take a deep dive into what’s next!

Just starting out? Perfect! Jon will get you up to speed on the basics so you can get a running start, then join us all in a leap into the future.

Already a digital denizen? You’ll love learning the latest tools for success as you take your digital fundraising program to the next level.

You’ll learn:
1. Key elements every digital fundraising program needs for success
2. What’s old news in digital
3. What’s just plain fake news
4. What’s next so your program is future-proof


Speakers
avatar for Jon Lloyd

Jon Lloyd

Head of European Campaigns, Mozilla
One of the world’s top digital fundraising and campaigning experts, Jon has a deep background in fundraising and marketing. He has honed his craft in digital-first organisations including SumOfUs.org and Mozilla Foundation.He’s passionate about sharing his knowledge with as many... Read More →



Friday June 14, 2019 8:30am - 10:30am
Gallery B

10:30am

Nutrition and Networking
Limited Capacity seats available

Friday June 14, 2019 10:30am - 11:00am
Gallery A + Gallery Suite 1

11:00am

A-Z Stewardship: Keeping your donors informed, happy and engaged | workshop part 2 | generously sponsored by Harvey McKinnon Associates
Limited Capacity filling up

Second gift conversion rates are at an all time low and donor attrition rates are at an all time high. We need to steward our donors more now than ever!  

We will walk through stewardship from A-Z.

Did you know stewardship starts with analytics? You will walk away with the tools, the tips and a plan to get started the minute you walk back into the office!


Speakers
avatar for Sam Laprade, CFRE

Sam Laprade, CFRE

Marketing Director, Gryphon Fundraising
Sam loves to connect people!As a professional fundraiser Sam works closely with generous donors to impact some of the most vulnerable people in her community.Sam’s extensive experience, for close to three decades, in fundraising, media and municipal politics has created an impressive... Read More →



Friday June 14, 2019 11:00am - 12:30pm
Gallery C

11:00am

Digital Fundraising Frontiers | workshop part 2 | generously sponsored by Harvey McKinnon Associates
Limited Capacity seats available

This intensive half-day workshop led by top international digital non-profit authority, Jon Lloyd, will get you up-to-speed on the most crucial components of digital fundraising and launch you into a successful future with a substantial survey of what’s coming.

Jon’s back from the very edge of the digital fundraising frontier and ready to tell us all about how we can realise resilient relationships with donors (and raise more money!) using digital tools like your website, email and social media.

We’ll start the morning with Jon outlining the most essential elements of effective digital fundraising programs and discover the latest on what’s working and what’s not. Then, we’ll take a deep dive into what’s next!

Just starting out? Perfect! Jon will get you up to speed on the basics so you can get a running start, then join us all in a leap into the future.

Already a digital denizen? You’ll love learning the latest tools for success as you take your digital fundraising program to the next level.

You’ll learn:
1. Key elements every digital fundraising program needs for success
2. What’s old news in digital
3. What’s just plain fake news
4. What’s next so your program is future-proof


Speakers
avatar for Jon Lloyd

Jon Lloyd

Head of European Campaigns, Mozilla
One of the world’s top digital fundraising and campaigning experts, Jon has a deep background in fundraising and marketing. He has honed his craft in digital-first organisations including SumOfUs.org and Mozilla Foundation.He’s passionate about sharing his knowledge with as many... Read More →



Friday June 14, 2019 11:00am - 12:30pm
Gallery B